Pioneering parking technology

Smart Parking is an award-winning world leader in the design, development and management of parking technology. Adopted in 17 countries, their real-time parking sensor solution transforms the parking experience, and increases revenues, for a wide range of global clients.

Tasked with redesigning the annual report, we mapped out a detailed timeline for the design and production to ensure timely delivery of the project.

We also introduced a new marketing highlights section to communicate their financial success, and range of products and services. We also introduced a new typographic style and design direction that Smart Parking repurposed across their investor communications.

Managing multiple iterations, and proofreading changes for accuracy, the final version was delivered as an interactive PDF for use across digital channels, and also a printed report for distribution to shareholders.