Starting conversations about investing

WAM Academy Prep was established by Wilson Asset Management as an online learning platform and video series to introduce young investors to the world of finance and investments. The objective was to give audiences a strong comprehension and professional understanding of industry topics. We worked with the team to bring the WAM Academy Prep brand to life, develop the online platform, and design and produce the video series.

As part of the video series, animation and motion were used to help clarify processes of varying complexity, by using the right visual cues, to guide viewer understanding. The combination of engaging visuals and bite sized content provides audiences with valuable information in an efficient package, while leveraging brand interaction for their overall communication strategy.