The Client
Imugene LimitedServices
Brand Evolution
Brand Architecture
Brand Guidelines
Imugene is a clinical stage immune-oncology company dedicated to improving lives of cancer patients with their research and treatment development. As the company’s success and clinical pipeline continued to grow, it was important to make sure the visual brand kept pace.
We aimed amplify and reinforce their existing position in the market, as well as establish sub-brands for their three key technologies. By evolving existing assets, the brand feels fresh, energised, and reflects the exceptional professionals working behind Imugene.